PIXB DIGITAL

DIGITAL MARKETING 2025

🧭 PixB Digital – 2025 Roadmap

Phase 1: Foundation & Positioning (Jan–Feb)

Goal: Strengthen brand identity and digital presence.

  • Brand Audit
    • Update your logo, tagline, and messaging (position PixB as a “Creative Growth Partner”).
    • Refresh website with case studies, service clarity, and strong CTA.
  • Service Positioning
    • Package core offerings:
      ▪️ Creative Branding
      ▪️ Performance Marketing
      ▪️ Website + Funnel Development
      ▪️ Social Media Management
      ▪️ WhatsApp Marketing Setup for Clients
  • Tool Setup
    • CRM (e.g., Zoho, HubSpot)
    • Project Management (ClickUp, Trello)
    • Marketing Automation (MailerLite, WhatsApp API)

Phase 2: Lead Generation System (Mar–May)

Goal: Build awareness and capture qualified leads.

  • Website Funnel + Landing Pages
    • Create industry-specific landing pages (e.g., for dentists, real estate, coaching).
    • Include lead magnets: eBooks, Audit Offers, Strategy Calls.
  • WhatsApp Marketing Campaign
    • Weekly broadcast for free tips, client results, and offers.
    • Use QR codes and Click-to-WhatsApp ads on FB/Instagram.
  • SEO + Local Listings
    • Rank for keywords like “best digital agency in Chennai” and “WhatsApp marketing for local business”.
  • Run Paid Ads
    • Lead gen ads on Meta + Google
    • Retargeting ads for website visitors
    • Monthly ₹10K–₹30K ad budget

Phase 3: Authority Building & Content (June–August)

Goal: Become a recognized, trustworthy digital agency brand.

  • Content Marketing
    • Blog 2x per month (SEO + case studies)
    • YouTube Shorts/Instagram Reels: “Digital Tips for Local Brands”
    • Carousel Posts & Stories: Client results, behind-the-scenes, testimonials
  • Email & WhatsApp Drip Campaigns
    • Monthly newsletter with client stories and tips
    • Setup auto-drip campaigns for lead nurturing
  • Webinars + Free Classes
    • Host monthly sessions like “WhatsApp Marketing Masterclass for Local Business Owners”

Phase 4: Scale & Automate (Sep–Nov)

Goal: Streamline, delegate, and increase monthly revenue.

  • Team Building
    • Hire part-time creatives (design, copy, video)
    • Train your own WhatsApp Marketing Specialist
  • Retainer Model
    • Offer fixed monthly plans: Silver, Gold, Premium
    • Include support, reports, and growth reviews
  • Automation & AI
    • Use ChatGPT + Canva + Zapier for design/marketing tasks
    • Automate onboarding, follow-ups, report sharing

Phase 5: Brand Expansion (Dec & Beyond)

Goal: Enter new markets, industries, and partnerships.

  • Launch a PixB Partner Program (collab with printing, coaching, or tech firms)
  • Offer White-label Services to freelancers and small agencies
  • Explore International Projects (via Upwork, LinkedIn, Behance)

🎯 Key Metrics to Track Monthly

  • Leads Generated
  • Client Conversions
  • Campaign ROI
  • Content Engagement
  • Client Retention

📁 Bonus (Optional Assets I can help create):

  • 30-day WhatsApp Content Plan
  • Landing Page Copy
  • Lead Magnet PDF
  • Webinar Slides
  • Proposal Template

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